Research
The thinking, as it forms.
Everything here states its evidence: what comes from experience, what is sourced, what is still a working hypothesis. When a conclusion changes, the change is published — not painted over.
What a Patrol Aircraft Taught Me About Weak Signals
Maritime patrol work is the discipline of finding quiet evidence under a loud surface. I keep meeting the same discipline — and the same failures of it — inside businesses.
The Sequence Before the Stack
Owners keep asking me which AI tools to buy. I think the ordering of adoption decisions matters more than any item on the list.
AI Adoption Is Not a Tools Problem
Most stalled AI adoption I see is diagnosed as a software problem. I think it is usually a trust problem wearing a software costume.
Growth Can Hide Fragility
I ran a business that looked strongest in the year before it broke. This is what I have learned about the difference between visible momentum and structural health.